ATTENTION ECOM OWNERS
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NOT SATISFIED WITH THE RESULTS? THEN YOU DON’T PAY A THING
Many brands rely heavily on ads, lackluster email efforts, or poorly optimized automations to generate revenue—then question why their outcomes fall short. Return on ad spend becomes unpredictable, profits take a hit, and growth stagnates.
The truth is, a well-executed retention strategy is the real secret to sustainable scaling. Picture being able to communicate your brand’s story effectively without endlessly increasing ad spend—how much could that improve your profitability?
20-30% of an e-commerce annual revenue should come from Email Marketing.
In high-performing cases, this figure can rise to 30-50%, especially when utilising automation, segmentation, and targeted campaigns.
Moda Minx wanted to boost its email marketing revenue and strengthen customer engagement. By leveraging Klaviyo’s powerful segmentation, personalized flows, and targeted campaigns, we aimed to significantly increase the revenue generated through email marketing.
Over the course of the campaign, Klaviyo-attributed conversions rose by 104.26%, totaling £1,091,749.66. This significant increase was split between campaigns and flows, with campaigns contributing £621,526.81 (57%) and flows generating £470,222.85 (43%).